Branch Window Branding 

Agency: Impact BBDO
Client: Al Hilal Bank

Outdoor branding for both the Ahlan and Etihad campaigns. The design decision was lead by unifying both campaigns through a consistent visual system. For the Etihad Card, simplest travel elements were used to showcase the benefits; for the digital app, the cursor were incorporated to highlight the digital user experience. The design decision to connect both visuals suing circular elements ensured consistency and cohesiveness while still being eye-catching and minimal.

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Window_Branding_Presentation 220321_Page
Window_Branding_Presentation 220321_Page
Window_Branding_Presentation 220321_Page