In line with the campaign 'Preserving Memories,' the PR packaging box for Mina Al Sheikhly's, Resin, is designed to impress. Resin is a waterproof top coat that can transform any mascara into a waterproof formula. The packaging box serves a dual purpose by elegantly showcasing the concept of documenting and cherishing collected memories in a scrapbook, while also functioning as a coffee table book.